Being on vacation for a couple of weeks has given me some extra time to check out new apps in the store, and I thought I’d share a recent find by one of our more prolific developers, Matt Ruffell of MDR Applications in upstate New York.
Save Recipes does exactly what it says – allows you to store your favorite recipes from friends, grandma, and all those cooking reality shows right on your Windows 8 “sous chef” slate in the kitchen! This app also comes with a backup and restore feature to SkyDrive so you’re not at risk of losing your culinary collection.
Matt has published the app with a free (30-day) trial – a best practice for any paid application. In fact, around a year ago, the Windows Phone team published some statistics indicating that paid apps with a trial were downloaded 70 more times than paid apps without a trial and came with around a 10% conversion rate to the full version, a majority within a day after downloading the trial.
I’ve yet to meet Matt in person, but have conversed with him numerous times over the past year or two beginning when his Windows Phone app, Cool Tools, first caught my attention. That was one of his first Windows 8 apps and as I’m writing this, Cool Tools for Windows 8 also appears as the highlighted app for the Tools category on the Windows Store. So I guess double congratulations are due – nice job, Matt!